The Lead City Blog

The New Kid on the Block: Lead City Real Estate Brokerage Software

Aug 23, 2023 | Real Estate Lifecycle Solution

Remember back when you were a kid and the new neighbors were moving into the house at the end of the street, and you wondered what the new kid was going to bring to the neighborhood? Well in this article, we would like to formally introduce ourselves. We are Lead City. Just like the New Kids on the Block, we have been around the real estate industry for more than 10 years helping brokers and agents take back control of their life. Lead City will quickly become your brokerage’s best friend because of the time and money we can save you!

New to You, but Not New to Real Estate

Over the past 10 years, we have been developing Lead City into the most effective real estate brokerage software on the market. As part of our development, we studied multiple transaction management providers, including DotLoop, Form Simplicity, SkySlope, Brokermint and more. We have built the transaction management and eSign portions of Lead City to be the most effective and most efficient solution available because of our fast form technology. For the past 10 years, we have helped make brokerages successful and we are coming to your neighborhood. We believe our product is the most affordable all-in-one transaction management platform, with our licenses starting at $35.

Our mission is to provide an all-in-one real estate brokerage software that is easy to use, loved by agents, and simplifies the lives of brokers. We are a real estate brokerage management platform that includes lead generation real estate websites, transaction management, CRM for real estate, e-Signature, task management, and more! Our solution is easy to use and accessible anytime and anywhere! Whether it’s on a mobile device, or from your office computer or laptop – you can manage your brokerage. Lead City is your best employee because it is always on the clock working for your team to bring in new leads and help you close deals faster. You can learn more about each of these features by exploring the features page of our website.

Our mission is to provide an all-in-one real estate brokerage software that is easy to use, loved by agents, and simplifies the lives of brokers.

Why We Were Started

The real estate industry is a constant grind that never stops. It’s common for agents and brokers to feel burnt out, overwhelmed, unhappy, and even depressed. In 2018, the National Association of Realtors released an article titled “Is Real Estate a Depressing Career?” and the final answer was both yes and no due to the highs and lows of real estate. Real estate was ranked second in a study from 2015 of jobs with the highest rates of depression. At Lead City, we believe that managing a successful real estate brokerage should not cost you all of your time, health, or happiness. This is why our founder created Lead City.

“Growing tired from the tangled mess of tech required to manage my brokerage, I finally decided I’d had enough. It shouldn’t be so hard to manage a brokerage. It’s why I developed Lead City, the only all-in-one real estate brokerage solution that helped me solve the problems I experienced as a broker. Lead City will save you time and money and provide you the freedom to finally break free from the daily grind. Simplify your life and say goodbye to your tangled mess of tech.”


Lead City Founder & Developer, Fellow Broker

What We Bring to the Real Estate Industry

We did not invent anything that we are doing, but we have a passion for making every tool you already use – better. There are many transaction management systems, CRMs for real estate, and website hosting options for you to choose from. What we have done is combined all of the technology that you use into one easy-to-use platform. No more trying to stitch together different software. Lead City is the ideal software for transaction coordinators because it simplifies every step of a transaction which saves your team 2-5 hours per transaction. We call Lead City a real estate lifecycle solution because our platform helps you manage every stage of your business – from the initial lead to the closing signature.

Our Stats:

  • Make an offer in as little as 2 minutes
  • Save 2-5 hours per transaction
  • Increase agent productivity by 2-3 times
  • Cut your technology expenses to 1/7 of what you currently spend

Real Estate Brokerage Software Features

IDX Websites – Allow your clients to easily browse the latest listing and give them a way to connect with you. 

Lead Management – Streamline your lead generation process to increase efficiency and close more deals. 

Listing Management – Lead City RELS allows brokers, teams, and agents to quickly create and manage listings in one convenient place.

Transaction Management – Reduce the amount of time spent on paperwork and manage all transactions in one spot. 

CRM – increase agent productivity and never lose a lead again by keeping data in our all-in-one CRM for real estate. 

E-Signature – Quickly and securely edit and send documents for signature.

Marketing – Customize marketing campaigns to target the right people at the right time. 

Reporting – Gain insight into crucial metrics with customizable goal setting and reports. 

Human Resources – Organize and store all agent and team information in one secure place.

Community Insights – Stand out from the competition and provide community info to build SEO and your customers’ trust. 

From the Initial Lead

Your real estate journey begins with your website. Lead City makes it effortless to connect your website with your MLS listings. In today’s fiercely competitive market, having a professional and responsive real estate website is crucial for your business. A lead generation real estate website enables you to make a remarkable first impression and assists your customers in finding you. With customizable, user-friendly, and polished websites, you can save time, money, and effort by letting your lead generation real estate website multiply leads for you.

Through the Transaction Process

Lead City offers a comprehensive solution for managing leads, transactions, and documents all in one place. Our all-in-one real estate brokerage software seamlessly integrates a CRM for real estate, ensuring clear and open communication throughout the entire purchase cycle. With Lead City, you can easily assign, complete, and manage tasks in minutes, simplifying the entire process. But what about compliance and reporting? This software for transaction coordinators not only saves time for brokers, agents, and clients – but makes compliance easy with our fast from technology. With a wide range of features including lead management, transaction management, CRM for real estate, e-signature, and more, Lead City allows you to have a holistic view of your brokerage.

The New Kid is Changing the Game

Lead City has moved into the neighborhood with plans to revolutionize the real estate industry by making agents and brokers happier! Making agents’ and brokers’ lives better starts with you. Let’s start the conversation on how we can help make your brokerage better. Schedule a demo today to talk with our team. You could be one call away from you managing your brokerage, instead of your brokerage managing you.

If you’re looking to close deals faster and streamline your workflow, Lead City’s real estate lifecycle solution is the perfect solution.

Sign up for a demo of Lead City to learn more and see how it can help you close deals faster.

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